Order Toll Free 1-800-8-OLIVER (1-800-865-4837) The Oliver Press, Inc. Charlotte Square 5707 West 36th Street Minneapolis, MN 55416-2510 Tel: (952) 926-8981 Fax: (952) 926-8965	You Are the Corporate Executive Nathan Aaseng ©1997
	160 pages More than 60 black-and-white photos Reinforced library binding 6" x 9" Source notes Bibliography Index Grades 5 and up ISBN: 1-881508-35-8 $19.95	“An excellent book for the study of marketing, economics, and any area of the business world, or just as a fascinating read.” —School Library Journal The reader is asked to decide on some crucial corporate actions before the author reveals and analyzes the actual decisions. Includes Parker (ballpoint pen), DuPont (synthetic leather), Boeing (jumbo jet), Sony (Betamax VCR), Johnson & Johnson (Tylenol scare), Osborne Computers (portable-computer marketing), Harley-Davidson (motorcycle production), and Coca-Cola (“new Coke”).